Now is the Time to Hit the “Collaboration” Play Button for Healthcare Reform
Many vendors and hospitals that were on pre-election “pause” for purchasing and policy decisions should now push “play”. As healthcare reform moves forward in 2013, strong vendor and hospital relationships will be critical to achieving an integrated, patient-focused approach to care.
Transparency and information control are essential in forming the collaborative and strategic relationships necessary to meet goals for this integrated patient-focused approach—namely, providing the highest quality of health care with lowered, rational costs. Michele Madison, a partner in the Healthcare Practice of Morris, Manning and Martin, LLP recently shared her thoughts on how the election will impact the relationship between vendors and hospitals.
“The Healthcare Reform Act strategies to drive lower costs and higher quality outcomes are driving providers to integrate the clinical experience of the patient into one delivery system. Specifically, the goal is to provide care through an integrated patient-focused approach that will result in the best outcome for the patient and reduce readmissions or unnecessary visits. Therefore, healthcare providers are evaluating the vendors, suppliers, participating physicians and equipment providers to determine who has the highest quality outcomes with lowest costs. If the healthcare providers and the suppliers can collaborate to ensure the efficient use of supplies and provide care through patient centered protocols, the patient should receive high quality care while reducing the associated costs.”
In 2013, healthcare providers will step up their efforts to find vendors whose products and services can help them achieve higher scores relative to new metrics driven by healthcare reform. Vendors should actively seek out and participate in sophisticated healthcare sourcing, such as Vendormate’s Medzo marketplace.
Read Ms. Madison’s full blog post: “Election Impact on Integration Strategies”
Post by Gary Johnson, Chief Marketing Officer, Vendormate, Inc.
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